Social Media Content Manager Job at Westinghouse Outdoor Power Equipment, Columbus, OH

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  • Westinghouse Outdoor Power Equipment
  • Columbus, OH

Job Description

Job Summary:

We’re looking for a highly organized and creative Social Media Content Managerto own our presence across platforms like Facebook, Instagram, LinkedIn, and others. This role will be responsible for building our annual content calendar, managing all social media channels, and driving alignment across teams to execute consistent, high-impact campaigns.

You’ll partner closely with the VP of Marketing and VP of Creative to bring strategy to life — and you’ll be the go-to person for day-to-day coordination, scheduling, posting, and community engagement.

Duties/Responsibilities:

  • Develop and manage an annual content and social media calendar in partnership with Marketing and Creative teams
  • Own day-to-day execution across social media platforms (Facebook, Instagram, LinkedIn, etc.)
  • Write, schedule, and post social content — and engage with followers and relevant groups
  • Coordinate cross-functional collaboration to ensure content aligns with product launches, promotions, and key brand moments
  • Track content performance and optimize based on engagement, growth, and conversion metrics
  • Stay current on social media best practices and emerging trends
  • Represent the brand voice in all social interactions, comments, and DMs
  • Support influencer outreach and UGC (user-generated content) initiatives as needed

Required Skills/Abilities:

  • Strong writing skills and experience crafting platform-specific content
  • Comfort with tools like Meta Business Suite, Buffer, Hootsuite, or similar
  • Ability to manage multiple priorities and collaborate across departments
  • A mix of strategic thinking and tactical execution

Education and Experience:

  • 3–5 years of experience managing social media for a brand or agency
  • Experience in ecommerce, retail, or consumer goods (preferred)
  • Familiarity with paid social campaigns and community management

Physical Requirements:

Prolonged periods of sitting at a desk and working on a computer.

Must be able to lift up to 15 pounds at times.

Compensation Package

  • High-impact, visible role with direct access to leadership
  • Opportunity to shape the voice of a growing brand
  • Supportive, fast-moving environment with a passion for collaboration
  • Strong benefits
  • Multiple medical plans including HSA availability with company contributions
  • Company paid disability & life insurance coverage
  • Generous 401k matching
  • Competitive pay
  • Casual atmosphere/dog-friendly environment

Job Tags

Casual work,

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